Best Friends

🦴

Mentor: Ryan Paulson
Partner: N/A

Every year, an estimated 17 to 22 million dogs are subjected to product testing. Many people are unaware of the fact that they are tested for common medicines we use in our everyday lives.

Stop animal testing. 

INSIGHT

 U.S. laboratories kill more than 110 million animals in wasteful and unreliable experiments each year.CONCEPT

Animal experimentation is a very common practice. EXECUTION

Increase awareness of evident abusive practices through rueful visuals.